Women emerging as successful entrepreneurs, reaching new heights

It is an age where women are ruling the roost and without them no field is considered complete. There are many instances in various fields where women are giving a tough fight to their counterparts

Khusboo Singh
Khusboo Singh

Syed Wajid

It is an age where women are ruling the roost without whom no field is considered complete. There are plenty of instances in various fields where are giving a tough fight to their counterparts. Khusboo Singh is such an example who built a big empire in a short span of about 4 years and has also won a number of accolades and awards.

She was conferred Ajay Shankar Memorial Award by Ministry of Textiles, GoI in the segment of fashion jewelry and accessories making and State Award by the department of MSME, Government of Uttar Pradesh. She was also honoured with “Swadesh Business Excellence Award" for “Emerging Business Woman",2020-2021 in category of Fashion Jewelry & Accessories.

Khushboo Singh idolizes Mother Teresa, Rani Laxmi Bai and Mary Kom for their immense confidence, guts, resilience, kindness and elegance. Yoga, meditation, Vipashna and reading keep the entrepreneur occupied and get her going. She elaborates on varied aspects of her journey.

How long did it take you to reach here, what was the journey like?

Way back in 2017 I incorporated Aarya Fashions with a small team of 5 employees. It took me 4 years to reach where I am now, recognized as an entrepreneur in the international circuit. I attribute this success to my entire unit without whom this journey would not have been successful. We are one of the top leading exporters in handicraft fashion jewelry and accessories. My journey has been very satisfying blended with struggle, endurance, perseverance and commitment.

Whom do you attribute your success to?

Well, my husband Abhishek Chauhan has been the man behind me who always encouraged me to excel with my skills.

Why did you choose this segment?

Being an Entrepreneur, transforming an idea from theory into reality is important. From the beginning, I wanted to do something which has long wings in the international sphere. Exports of handicraft items is the perfect segment to execute my theory into reality. India is full of amazing artisans. And I wanted to take Indian handicrafts further to new heights. Therefore, I chose handicraft fashion jewelry, bags and accessories.

How big was the capital you began your venture with?

That is the biggest obstacle in starting a new business venture. I started with a small amount of 2 lakh rupees and with just 2 rooms of 900 sq ft area and only 5 employees. Today, the industry has moved to a bigger place where I have more than 100 employees sharing the area of 15000 sq ft.

What were the problems you had to face being a woman in this industry dominated by men?

As we are a patriarchal society, the male entrepreneurs are well-accepted and the idea of women entrepreneurs is still considered a distant dream. Being a woman entrepreneur, you end up playing multiple roles at both home and work fronts. I had frequent customary pitfalls but then I succeeded in overcoming them as time went by.

But now Indian women are no longer restricted to being homemakers. And women entrepreneurs in India are being recognised and appreciated not just nationally but globally in the international sphere as well.

Where do you see your empire in another five years?

In five years, my goal is to successfully obtain next levels in my handicrafts industry to reach different parts of the world. I am excited about the fact that we will be introducing newer Indian handicraft products across the globe in the days to come.

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